Packaging Design
Putehku Beauty
Malaysian Skincare
The Challange
Client needs a whitening lotion designed for the Malaysian market, targeting teenagers and young women. The product must represent a modern Malaysian girl—fresh, confident, and naturally radiant—while remaining culturally relatable and aspirational.
Our Solution
The solution applies a bright and girly color palette to create a youthful, cheerful, and approachable look, supported by a cute doodle-style icon featuring three Malaysian girls representing Chinese, Indian, and Malay backgrounds. This design celebrates cultural diversity while reinforcing inclusivity and a strong local identity.
Packaging Design
Tapaw
Packaging for snacks and beverages
The Challange
The client wanted to create a food and beverage packaging brand called Tapaw, inspired by “tapau”—a Malaysian slang term for takeaway food—while building a strong, recognizable identity that reflects convenience and local culture.
Our Solution
Create a cute branding and packaging concept using red and yellow to symbolize prosperity, featuring a cat mascot holding a food package, with “Tapaw” written in a bold, chonky font to make the brand fun, memorable, and eye-catching.
Packaging Design
Just Another Munch For Pet
Freeze Dried Pet Food
The Challange
The client plans to launch a pet food brand and requires the development of two distinct packaging types to clearly differentiate product categories while maintaining a cohesive brand identity. The packaging must be attractive, easy to recognize, and suitable for different types of pets.
Our Solution
Create a cute branding and packaging concept using red and yellow to symbolize prosperity, featuring a cat mascot holding a food package, with “Tapaw” written in a bold, chonky font to make the brand fun, memorable, and eye-catching.
