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Illustration
Manis by Kins and Kats
Perfume
The Challange
The client planned to launch a new perfume and needed a fresh concept and visual direction for three variants in a small tester package targeting young adult women. The brand embraces beauty beyond conventional standards, highlighting a curly-haired girl with a natural, medium skin tone as the brand ambassador to celebrate diversity and individuality.
Our Solution
The solution was to develop three playful packaging concepts that express the essence of three different aromas, each representing a unique young woman’s personality—bold, charming, and playful—through three distinct illustration that visually embody each trait.
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